So, you’ve decided it’s time to focus on growing your brand. Now that you’ve made this huge decision, you need to find a way to stand out from the competition. The fact is that the creative market has never been this saturated before, and it can be hard to make potential clients notice you. If […]

I think it’s pretty safe to assume most of us aren’t experienced models. Stepping in front of a camera can be downright intimidating, and it can make it difficult to schedule photo sessions, even if you know they will help you grow your brand. Before you procrastinate booking your appointment yet again, I’m going to […]

Once you have established your brand, it’s time to find out how to increase its reach. These days, social media is absolutely key to building your business, and using images is the best way to optimize it. As a Lowcountry branding photographer, I adore working alongside my clients to help them discover all the ways […]

As a Lowcountry branding photographer, I chat with a lot of people who want to build their brand but don’t know if they need a full-on branding session just yet. Trust me, I get it. A full branding session is a big commitment, and there might be a number of reasons why you are not […]

If you were to ask somebody to describe an iconic logo, the first thing they would likely comment on is the color. The fact is that the shades you use to build a brand do a lot of heavy lifting. They invoke certain emotions and demand attention. In fact, some studies suggest that 87% of […]

When you first start working to develop your brand, you are doing everything you can to make it sustainable. You’ve already taken a pretty big leap of faith, and you need to make sure it will actually pay off. So when it comes to extra expenses, you are probably pinching pennies. Trust me, I get […]

Are personal branding pictures actually necessary? It’s a question a lot of professionals ask at the beginning of their careers. And honestly, I get it. There’s a good chance you’ve got a small budget and a tight schedule. Do you really want to spend your precious resources on a photo session? But trust me, your […]

Photos can help you go far in your career. They help people understand who you are and what you stand for. They give the viewer a way to go beyond a resume and get to know the person on the other side. If you have been considering booking some portraits to grow your career, I […]

Your brand would be nothing without one major piece of the puzzle: you! You bring the style and the personality. You are the face that makes clients turn their heads and sign the contracts. So, when you are planning your branding photoshoot, this is not the time to diminish your shine! The very best way […]

Branding photos can really do a lot for your business. Think of it as a visual pitch for potential clients. Your pictures are going to represent the heart of your business while giving you some extra credibility. No pressure, though! If you are currently planning your branding pictures and need a little help with picking […]